Meet Maddie!- LE, LME, Owner and Founder

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   I’m so happy to meet you! From a young age I always had a passion for skincare and beauty. As a teenager, I  always struggled with cystic acne, sun damage, and more, with my skin. Finding a skincare routine that worked for me seemed impossible. So, I too, understand the struggle. That's why I'm here, to teach you that your skin care concerns are not failures. They make up "The Real U"! 

   I graduated esthetician school in 2021 and opened TRU 2 months later. Being a young and upcoming esthetician, it was scary opening up a business on my own but, I knew it’s what I was meant to do. I strive in educating myself to care for all skin types no matter the condition. My goal is to provide you with the up-most service. 

 Doing what you love, and loving what you do is what makes your passion worth it! My career chose me, And thank God it did! All my life I knew I was born to be a nurse. I wanted to help people and make a change in their life. The lord chose differently for me and blessed me with the best career I could ever ask for! I can make a difference, I can help people fall in love and find confidence in their skin. There is truly no better feeling! 

  Whatever your skin dreams may be, I cant wait to help you reach them! Let's get this friendship started!

XOXO, Maddie

HELLO EVERYONE!!! My name is ShayAbigail Huter Beam. I have had a passion for skin health that stemmed from my own skin health struggles. I have been an aesthetician since 2021 and have been working exclusively with TRU Esthetics by M.B™ since the fall of 2022. My favorite service to offer is a Microneedling. One ZO Skin Health product I can’t live without is the Daily Power Defense, My SkinBetter product go to is Instant Effect Eye Gel! 

   On a more personal level, I have a wonderful Husband, Jacob, I married May 27, 2023. April 24, 2024 we welcomed into this world our daughter Salem Abigail. I own two beautiful horses, Larry and Prissy, and two wild fur babies, Dallas and Pearl. When I’m not working at TRU, you can find me taking Salem and the heelers for walks or riding Prissy on a trail. Jacob and I enjoy going on day trips, spending time with Salem, and working in the barn together.

I can’t wait to meet you! 

XOXO, ShayAbigail

Stephanie is a 4X certified Permanent Makeup Artist specializing in the techniques of Microblading, Ombré Powder Brows, Eyeliner & Lip Blush Tattoo. Precision to detail and elegance are of the utmost importance in Shaded Studios, where natural beauty meets glamour.

Throughout her life, Stephanie has been impacted by the beauty of strong, confident women and believes that her true calling is to help women unlock their highest potential. She strives to use her work as a tool to make people feel beautiful in their own skin. Her work is not only focused on cosmetic enhancement, but carries a strong emphasis on self-love. 

After exploring the corporate world, Stephanie discovered the Permanent Makeup Industry and began the journey of becoming a certified artist and opened her own studio in Scottsdale, Arizona. After four years of cultivating her expertise and establishing her craft, she moved to Huntsville, Alabama, eager to share her passion with a new community.

"The magic inside of the feminine soul is nothing short of priceless. Any way in which I can help a woman reach a higher state of love for herself and her body is an honor."

- Stephanie Baldwin